The hidden costs of a growing company.
Twenty four everyday problems, what each one costs, and what fixes it.
- 24
- problems, said plainly
- 14
- priced from a study we read
- 5
- priced by a sum, shown in full
37 pages, 6.3 MB. No form, no email: it is yours to read and to pass on.
- What it is
- Our public report: 24 problems most growing companies live with, each with what it costs, its source and its year, and what fixes it.
- Who it is for
- Owners of growing companies, and the heads of their teams.
- What to do with it
- Tick the three that cost you most, put your own number on them, and bring them to a session.
Twenty four problems, five kinds of loss.
The tallest column is money that leaks out: small sums, every day, that nobody has the time to check. Open any one for its page, its figure and its fix.
- A study we read A published figure we read ourselves.
- Our own sum Arithmetic for an ordinary company, shown in full.
- No number yet Nothing we would print yet.
1The buyer waits
- 01 42hours Leads wait until Monday the average first reply Win customers
- 02 Rs60lakh Quotes sit in an inbox for days a year, one lost order a month Win customers
- 03 114hours Calls ring out a week with nobody at the phone Win customers
- 04 Rs6lakh The same twenty questions, all day a year on the same answers Win customers
2Money leaks out
- 05 70% What did my salespeople do today? of a seller's time, not selling Win customers
- 06 38% Marketing spend, return unknown measure all their marketing as one Win customers
- 07 15hours The same data typed three times of typing every day Get the work done
- 08 Rs7.34lakh crore Paid 90 days after the work owed late to small firms in India Get paid
- 09 0.8 to 2% Nobody checks supplier bills of payments, duplicate or wrong Get paid
- 10 Rs6lakh Out of what sells, full of what doesn't a year to hold slow stock Get the work done
- 11 0.5 to 2× Hiring takes months a salary, to replace one person Get the work done
- 12 17.3hours Small changes take months of a developer's week, lost Build something new
3The company forgets
- 13 1,200 Chasing people for updates app switches a day Get the work done
- 14 No number we would print Nobody can find the latest version Know your company
- 15 42% Only one person knows pricing of a role's knowledge, in one head Know your company
- 16 No number we would print New people take six months Know your company
4Nobody sees it coming
- 17 5 to 25× Customers leave quietly what a new customer costs, against keeping one Win customers
- 18 95% The page has gone silent of winners, shortlisted first Win customers
- 19 No number we would print Real profit, seen months late Get paid
- 20 9% Contracts signed unread of revenue, lost to weak contracts Stay in control
- 21 77% Files pasted into free AI tools of staff on AI paste company data Stay in control
- 22 No number we would print Building for the loudest customer Build something new
5It all rests on one person
No team is spared.
Each dot is a problem that a team lives with. Sales and Finance carry 9 of the 24 each, and no team carries fewer than five.
| Problem | Sales | Marketing | Customer service | Operations | Finance | People and HR | Legal and compliance | Procurement | Supply chain | IT and security | Owners and leadership | Product and engineering | Teams it hits |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| The buyer waits | |||||||||||||
| 01Leads wait until Monday | yes | yes | yes | 3 | |||||||||
| 02Quotes sit in an inbox for days | yes | yes | 2 | ||||||||||
| 03Calls ring out | yes | yes | 2 | ||||||||||
| 04The same twenty questions, all day | yes | yes | yes | yes | yes | 5 | |||||||
| Money leaks out | |||||||||||||
| 05What did my salespeople do today? | yes | 1 | |||||||||||
| 06Marketing spend, return unknown | yes | yes | yes | 3 | |||||||||
| 07The same data typed three times | yes | yes | yes | yes | yes | yes | 6 | ||||||
| 08Paid 90 days after the work | yes | yes | yes | 3 | |||||||||
| 09Nobody checks supplier bills | yes | yes | yes | 3 | |||||||||
| 10Out of what sells, full of what doesn't | yes | yes | yes | yes | 4 | ||||||||
| 11Hiring takes months | yes | 1 | |||||||||||
| 12Small changes take months | yes | yes | 2 | ||||||||||
| The company forgets | |||||||||||||
| 13Chasing people for updates | yes | yes | yes | yes | yes | 5 | |||||||
| 14Nobody can find the latest version | yes | yes | yes | yes | yes | 5 | |||||||
| 15Only one person knows pricing | yes | yes | yes | yes | yes | 5 | |||||||
| 16New people take six months | yes | yes | yes | yes | 4 | ||||||||
| Nobody sees it coming | |||||||||||||
| 17Customers leave quietly | yes | yes | yes | yes | yes | 5 | |||||||
| 18The page has gone silent | yes | yes | 2 | ||||||||||
| 19Real profit, seen months late | yes | yes | 2 | ||||||||||
| 20Contracts signed unread | yes | yes | yes | 3 | |||||||||
| 21Files pasted into free AI tools | yes | yes | yes | yes | 4 | ||||||||
| 22Building for the loudest customer | yes | yes | 2 | ||||||||||
| It all rests on one person | |||||||||||||
| 23Everything comes to me | yes | yes | yes | yes | 4 | ||||||||
| 24A missed deadline, then a notice | yes | yes | yes | 3 | |||||||||
| Problems each team lives with | 9 | 5 | 7 | 8 | 9 | 6 | 5 | 6 | 6 | 5 | 8 | 5 | |
Every company does six things. We rebuild all six.
Every fix in the report belongs to one of six offers. We plan the whole company, then build the first three, and the old way keeps running until the new one has passed on your own work.
- 01 Win customersLeads wait until Monday. The buyer doesn't.
- 02 Get the work doneEverything comes to you. Most of it shouldn't.
- 03 Get paidYou did the work. The money shouldn't take 90 days.
- 04 Know your companyOnly one person knows how pricing works.
- 05 Stay in controlYour staff already use AI. Your files go with them.
- 06 Build something newBring us your idea. We'll bring it to life.
Find your three.
Nobody fixes 24 things at once. We plan the whole company, then build the first three. Tick the three that cost you most, and they go with you to the session.
Your own sum, with the working shown.
The report prices five problems with a sum anyone can check. Do the same for yours: three numbers you know, and nothing you type leaves this page.
The whole report, to keep.
37 pages on A4, made to be read on a phone, printed, or forwarded to a partner. Every figure carries its source and year, or our own sum with the working shown, and the gaps are left open where we found no number we would print.
- The 24 at a glanceEvery problem as a number, in five kinds of loss.
- No team is sparedThe 24 problems by the 12 teams that live with them.
- One problem a pageThe problem in plain words, the number, a chart fitted to it, the source and year, and the fix with its window.
- The six offersEvery company does six things, and every fix in the report belongs to one of them.
- Find your threeThe worksheet, and the session it leads to.
- How we chose the numbersWhat we read, the sums we show in full, and the gaps we leave open.
6.3 MB. No form in front of it, and nothing to sign up for.
Bring your three to a session.
45 minutes on a video call with our founder and the people who live with the problem. Nothing to sign. You leave knowing what we would build first, and why.
Eashan Gupta Founder. He leads the session himself.
If we're the wrong firm, Eashan says so on the call. And he says what he would do in your place.